Wednesday, November 30, 2011
Happy Feet Two Backwards
Spotted this a couple of days ago as I was driving past, but was not sure if the poster was put in the wrong way or if I was seeing things, so this morning I walked past to get a closer look. It is in the wrong way, easily done I can imagine if you are replacing 100's of posters a day, maybe this for the last of the day. What do they say about never buying a new car that has the production date of a Friday?
Labels:
advertising,
Backwards,
Bus Shelters,
Cinema,
Woodstock Road
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3 comments:
Easily done? Surely posters aren't printed in reverse on the back. It looks too clear to be a "looking through the paper to the other side" mistake!
Posters are, indeed, printed double sided to facilitate their being lit from behind. Any movie poster you see that has a white back is a "reprint" and not an original release poster.
I did not know that! Very interesting - thanks for the reply.
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